Director, Digital Commerce + Omnichannel Marketing, Walmart Inc.
Kimberly-Clark

Job Info

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You're not the person who will settle for just any role. Neither are we. Because we're out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you'll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you'll help us deliver better care for billions of people around the world. It starts with YOU.

As the Director, Digital Commerce + Omnichannel Marketing, you'll be responsible for setting the vision and strategy as well as operationalizing Digital Commerce and Omni (Shopper) Marketing in service of Walmart Inc. (Walmart + Sam's Club) for Kimberly-Clark North America (KCNA). You'll lead a high-performing team of Omnichannel brand managers and digital business partners in addition to liaising and working in close cooperation with KCNA Field Sales + HQ teams and our retail customers. Within this role, you'll set a comprehensive strategy for driving growth via the digital shelf and marketing (e.g., in-store, retail media, etc.) to deliver accelerated growth, optimized execution, and best-in-class thought leadership.

We are seeking a strategic digital and marketing leader with a broad skill set which demonstrates visionary + innovative thought leadership, analytical horsepower, excellent business judgement, relationship building + management, and a passion to be a change-agent motivated by making a positive impact every day.

In this role you will:

• Champion innovation within Digital Marketing and media that incites shopper engagement, drive business results, and generate insights to drive continuous improvement

• Create the vision and leads the end-to-end process to drive activation of fully integrated digital/omni shopper marketing

• Align with key BU partners to identify both pragmatic and strategic growth opportunities to accelerate Digital + Omnichannel share growth

• Ensure the organization is able to maintains, diagnoses, and takes action against the digital shelf and perfect online store in an operational fashion that is scalable, sustainable, and optimized

• Lead development of strategy and execution for category/brand activation across Walmart Inc.

• Serve as the customer-facing Omni/Digital Subject Matter Expert/Thought Leader for Field Sales and Walmart Inc. - engage and drive content for T2Ts, JBPs, investment profiles, and customer segmentation

• Lead a team, develop talent, manage resources across teams, with accountability for strategy, planning, allocation of resources and investment, execution, and measurement

• Lead the execution and continuous optimization of retail media

• Lead analytic innovation; develop innovative approaches to understanding the impact of marketing programs

• Influence retailer media teams (e.g., WMC, MAP) to develop customized products and media properties that help deliver brand / category strategies for Kimberly-Clark

• Drive retailer site personalization or off-site targeting informed by various data sources ads using a combination of retailer data, KCNA data and 3rd party platform data (reach expansion, deduplication of contacts)

• Navigate + influence a cross-functional, matrix organization to secure continued support from the right stakeholders at all levels (e.g. Executive leadership to Manager level) to drive business results and build talent

About Us

Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands-and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn't exist without talented professionals, like you.

At Kimberly-Clark, you'll be part of the best team committed to driving innovation, growth and impact. We're founded on more than 150 years of market leadership, and we're always looking for new and better ways to perform - so there's your open door of opportunity. It's all here for you at Kimberly-Clark.

Led by Purpose. Driven by You.

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About You

You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.

You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we're constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you'll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.

In one of our professional roles, you'll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center.

To succeed in this role, you will need the following qualifications:

• 10+ years' experience in Digital Commerce, Omnichannel (Shopper) and Performance Marketing

• Deep knowledge of digital commerce and performance media with strong command of full funnel digital media inclusive of retail media, social, search, programmatic, data and audience strategies

• Passion for leading, innovating and educating in the area of Digital Commerce and Omnichannel Marketing

• Experience leading larger agency teams

• Direct experience working in a highly matrixed, global company and capability to influence stakeholders at all levels

• Experience successfully coaching and developing others, particularly in a remote/virtual environment

• High threshold for working and thriving in an ambiguous, fast-paced environment, e.g. ability to pivot quickly, figuring it out and adapting as you go

• Strong analytical skills leveraging data to drive decision-making

• Demonstrated ability to lead + manage multiple projects - prioritization, planning, and task delegation across internal + external partners

• Experience driving change management

• Ability to travel 30%

• Excellent communication skills (both verbal and written)

Preferred:

• Master's Degree/MBA as well as strong CPG experience

• Experience and expertise working with Walmart/Sam's Club as your customer, as well as Walmart Connect and Sam's Club Marketing Platform

Total Benefits

Here are a few of the benefits you'd enjoy in this role working for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com.

Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.

Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.

Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.

Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.

To Be Considered Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.

In the meantime, please check out the careers website.

And finally, the fine print….

For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.

Salary Range: $182,000 - $235,000 Annual USD

Total rewards at Kimberly-Clark include pay and a full benefits package. The anticipated base pay range for this job is listed above, and this position may also be eligible for a target bonus opportunity of a percentage of the base pay. Individual base pay levels will be based on multiple factors including, but are not limited to, location, role, skill set, and level of experience.

Additional information about the compensation and benefits for this role are available upon request. You may contact 866-444-4516 - when prompted for employee ID, say "OTHER CALLER" - or kcchrprod@service-now.com for assistance. You must include the six-digit Job # with your request.

Veterans and members of the Reserve and Guard are highly encouraged to apply.

Kimberly-Clark will support in-country relocation for the chosen candidate for the role. The benefits provided will be per the terms of Kimberly-Clark's applicable mobility policies. The benefits/policy provided will be decided at Kimberly-Clark's sole discretion.

#LI-Hybrid

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